I guarantee that you will recognize most, if not all of them. Below are 30 of the most famous logos that use animal imagery to describe their product or company. Many of the world’s Top 100 Famous Logos use animals. This imagery is something we as humans can relate to and most people see dogs as trustworthy and loyal.Īnimal symbolism throughout the modern world shows no signs of abatement and humans will continue to use this imagery to describe everything from trainers to drinks. Most people fail to see a dog tilting its head in interest as anything but cute. Many people associate this pastime with the higher classes and gentile pursuits, hence giving an aura of quality and class. On occasion, the symbolism can be a little more cryptic, such as the Ralph Lauren logo, which displays a polo player on horseback. Car companies frequently use animals such as horses and fast cats, symbolizing speed and agility. A company with an elephant in their logo for example, would make us think of something large and strong, instilling an air of reliability about that company.
#Man vs wild logo full#
Our human perceptions of animal characteristics are used to full advantage to give us an idea about a product or company. Today, this practice continues, no where more so than in the design world.
Names like Running Horse or Brown Bear would be given to those who seemed to live up to the name. The Native American Indians gave animal names to the people of their tribes to describe an individual’s personality or appearance. How many times have you heard sayings such as ‘strong as an ox’, ‘tall as a giraffe’, ‘big as a bear’ or ‘quick as a cat’, I could go on all day.Īttributing animal like characteristics to people is as old as time. Throughout life, animal symbolism has been used to describe almost anything.
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